A guide to product metrics

Metrics that matter

Whether you build or market products, tracking the right metrics is crucial to innovation. Use this guide to help you decide what metrics are most important for your product and business.

Sneak Peek

What’s inside

Over the past 10 years, we’ve worked with hundreds of companies on their analytics strategy. While one set of metrics doesn’t fit all, we’ve put together a framework to help you find the right metrics for your products.

You'll learn how to:
  • Define key and focus metrics
  • Measure the health of your product
  • Build your own key metrics tree
You’re in good company

Your product’s future could be hiding in your data

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